It’s been an exciting month at Vox Media. We’re thrilled to announce the launch of our new ad products that we believe are game changers in the media and publishing space. Tim Peterson at AdAge captured it well:
"Our ambition is to really invent the future of brand advertising on the web," said Vox Media CEO Jim Bankoff.
The ads — collectively dubbed “Fishtank” for their depth — adapt the full-page spread into a full-screen takeover, but rather than overtaking the page, they show up while scrolling, like how magazine ads appear while flipping through the pages. “Scroll is the new page turn,” said Vox Media COO Marty Moe.
Check out the new products here.
You can read the rest of the AdAge story here.
The launch of our official new website and the Vox Advertising Media Kit has been a long time in the making and is thanks to the hard work and dedication of people from every corner of our organization.
We hope the site serves as a resource for people looking to learn about our company as well as partners looking to reach an incredibly valuable audience through our brands. Like our editorial properties, SB Nation, The Verge and Polygon, we will continue to update, expand on and improve this site to continue to show the web why Vox Media is one of the largest and fastest growing online publishers.
Special thanks to Uy Tieu, John Fuller, Cory Williams, Tate Tozer, Joe Grossberg, Ally Palanzi, Ramla Mahmood, Sharon Wong, Jess Hoffman, Ben Feldberg, Matt Kessler, Nate Edwards and many, many more who contributed their time, their creativity and their passion for Vox to bring this site to life.
— Jane Levin, Executive Director Vox Advertising, and Ted Irvine, Design Director
The Verge Takes Home 5 Webby Awards
Vox Media was excited to attend The 2013 Webby Awards dinner last night to accept five awards on The Verge’s behalf. Verge editor-in-chief Joshua Topolsky’s five-word acceptance speech summed up how we feel company-wide: “Teamwork, ladies and gentlemen, teamwork.” Catch that moment here.
The Verge won the People’s Choice award in every category it was nominated for: best writing (editorial), best podcast for The Vergecast, best visual design (function), best consumer electronics writing, and best news app. Check out the full list of winners here.
We’re gearing up for the Electronic Entertainment Expo (aka E3) here at Vox, and we’re excited to announce that our coverage will be presented by Ford.
The Verge and Polygon teams are planning live analysis, commentary, interviews, demos, breaking news, and more, all covered from the floor of the convention.
The teams will be broadcasting up to 3+ hours of live video coverage each day, which means Vox will have everything you need to know for what is being called the most important E3 in years.
Hello, we are the Vox Media product team. We are designers, developers, operations engineers, and product and community managers, based in Washington, DC, New York, and Austin, and distributed remotely in cities from Santa Barbara, California to Springfield, Missouri.